|
|
|
Shout Out! |
| Ever feel like
no one ever listens to you? Here's your chance to let your
voice be heard by influential decision-makers on important
issues to African, Hispanic, and Asian Americans. |
False
advertising
Armstrong Williams, a conservative
commentator and political pundit, was paid $240,000 by
public relations firm Ketchum to produce what he
characterized as a series of "advertising" pieces featuring
Secretary of Education Rod Paige to promote the
controversial "No Child Left Behind" law. Part of his
contract also included promoting the law to other black
media personalities. The source of the funding was the
Department of Education.
Unfortunately, none of these facts
were ever disclosed to Williams' audiences on his TV and
radio programs, and the "ads" were incorporated into normal
programming. The FCC has since ordered an
investigation into whether any laws have been broken,
President Bush has condemned Williams' apparent conflict of
interest, and Ketchum has apologized for its lack of
judgment.
Should media personalities be
required to disclose whenever they are paid for
advertisements like this?
Click here to send your comments in an email to the
following people:
George W. Bush, President of the United
States
Michael Powell, Chairman, FCC
Kathleen Abernathy, FCC Commissioner
Michael Copps, FCC Commissioner
Kevin Martin, FCC Commissioner
Jonathan Adelstein, FCC Commissioner
Byron Dorgan, U.S. Senator, North Dakota
Ron Wyden, U.S. Senator, Oregon
|
Counting
minority TV viewers
Nielsen Media Research, the company that
the TV industry uses to count program viewership, is under
fire over the deployment of a new technology, called "Local
People Meter" (Full story).
Critics contend that the new system undercounts African and
Hispanic American viewers - Univision is suing Nielsen, saying
its largely Hispanic viewership is being underestimated.
Nielsen believes its new technology is more accurate because
the number of homes sampled is larger and the technology can
more reliably record which programs the viewer is watching.
This is an important issue because the Nielsen rating
statistics are used by network and cable stations to make
programming and casting decisions, and by sponsors to make
advertising decisions.
Do you think minority TV viewers
are being accurately counted?
Click here to send your opinion in an email to the
following individuals:
Susan Whiting, CEO Nielsen Media Research
Cardiss Collins, Chair, Independent Task Force on TV
Measurement
Charles Rangel, NY Congressman, consultant to the Task Force
|
Tobacco advertising and African Americans
Brown and Williamson, the maker of Kool
cigarettes, has been accused of running an ad campaign
targeting young African Americans (full
story). This would appear to be a direct violation
of the tobacco industry's lawsuit settlement with 46 states.
Should tobacco companies be
permitted to target their advertising toward teenagers,
particularly black teenagers?
Click here to send your opinions in an email to the
following individuals:
Mark Smith, Director of Public Affairs,
Brown and Williamson
Steve Kottak, Director of Corporate
Communications, Brown and Williamson
Bill Lockyer, Attorney General, State of
California (President - National Association of Attorneys
General)
Steven Rowe, Attorney General, State of
Maine (NAAG Tobacco Enforcement Committee)
|
New Civil Rights legislation
A new bill has been introduced in
Congress to improve Civil Rights. The Fairness
and Individual Rights Necessary to Ensure a Stronger Society:
Civil Rights Act of 2004, authored by
Senator Edward Kennedy(D-MA), Reps. John Lewis(D-GA), George
Miller(D-CA), and John Conyers(D-MI), is intended to
guarantee equal access to publicly funded services, protection
for older workers and workers returning from military service,
viable remedies for on-the-job discrimination, and equal pay
for women in the workforce. Click
here for a full text of the bill (H.R.
3809) or a
summary by Civilrights.org.
Do you support the Civil Rights
Act of 2004?
Click here to send your opinions in an email to the
authors of the bill:
Senator Edward Kennedy
Representative John Lewis
Representative George Miller
Representative John Conyers
|
|
|
|